Magnus Carlsen, World Chess Champion: The newly crowned king of chess fronts G-Star RAW SS14

Magnus Carlsen, World Chess Champion
Advertorial content: When he's not gunning for a world title or re-establishing chess as the game of kings, chess phenom Magnus Carlsen makes time for modeling. The 22-year-old Norwegian first stepped in front...
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David Brandon Geeting + Levi’s Made & Crafted: Plants, cats and avocados in the young Brooklyn-based photographer’s lookbook interpretation

David Brandon Geeting + Levi's Made & Crafted
While it may not seem like it, the concept of a brand collection lookbook is relatively new. In fact, the single word still draws a red squiggly line under it in most word processing programs. But now...
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The Hill-Side SS13 Animated Lookbook: Blossoming neckties, swirling scarves and peeping pocket squares come out in GIFs

The Hill-Side SS13 Animated Lookbook
To accompany their just-released SS13 accessories collection, Brooklyn-based design outlet The Hill-Side created a dynamic lookbook of 10 cheeky gifs animating exploding neckties, swirling scarves and peeping pocket squares as...
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Fashion Rising: Artisanal luxury goods support V-Day’s global women’s initiative

Fashion Rising Approximately one in three—that's the statistic for women who will be raped or beaten in their lifetime, a demographic that works out to one billion worldwide. Eve Ensler and her nonprofit, V-Day, aim to change this statistic with One Billion Rising, a global call to action for people to...
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Link About It: This Week’s Picks

Russian skywalking, Jay-Z's Empire, Globars and more in our look at the web this week lab-042712-1.jpg
1. Cutty Sark

The world's last surviving tea clipper is once again open to visitors. Severely damaged in a 2006 fire, the Cutty Sark has been restored by London architects Grimshaw and is now open to the public in the Greenwich World Heritage Site.

2. A due Colori

For his latest series, Italian photographer Alberto Seveso captures the dynamic movement of colored ink permeating water. While simple in concept, "a due Colori" offers a rich sensory experience with its boldly contrasting colors and texture.

3. Skywalking

From Russia comes the new photography fad of skywalking, or taking pictures of people in high places from even higher places. Meant to give a never-before-seen perspective, these pictures are both vertigo-inducing and awe-inspiring.

4. Crash Test Behind The Scenes

Commercials where cars go plummeting into a concrete wall at some outstanding speed curiously appeal to almost everyone. The pure, explosive destruction we get to enjoy isn't without careful planning though. A new video takes a detailed look behind the scenes of a crash test, documenting the immense amount of work that goes into demonstrating how safe our cars are on impact.

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5. Jay-Z's "Empire" Game

Move over Farmville. This week rap mogul Jay-Z announced plans for "Empire", a Facebook game that mirrors much of his own life. Good karma is garnered through remembering friends and family as you move from the Marcy Housing projects in Brooklyn to the "hotspots of the rich and famous".

6. It Gets Better on Stage

The gay youth support network that grew grassroots-style on YouTube has set its sights on the stage. Incorporating music, theater and multimedia for a touring live production that will focus on "communities where the It Gets Better message is needed most". The project lives as a Kickstarter project, so it's up to you to make it happen.

7. Livehoods

A student-produced algorithm is the basis of "Livehoods", a project that culls FourSquare data to produce a digital map showing the hangouts of like-minded people. They used the similarities found in 18 million check-ins to create clusters that depict a more accurate view of the human dynamics of a city.

8. Globars

With more people taking to the bicycle as a primary mode of transportation than ever, industrial designer Mitchell Silva developed the Globar to light the way. Relying on USB rechargeable batteries in the bar ends, the integrated drop bar lighting system features a series of LEDs to increase personal visibility and road presence.

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9. Burgerapp

Finding a slammin' burger in London just got easier with Burgerapp—an iPhone app that geographically organizes the burgers featured on the popular blog Burgerac. Filled with tips, photos and reviews, the app is a useful tool for adventurous burger fans and tourists alike.

10. Eat My Shorts

To release their summer line of SoCal-inspired clothing, Brixton dropped a high energy lookbook that captures the spirit and style of skate and surf culture. By focusing on team riders in their respective elements the perfectly styled video subtly introduces new threads to a crowd not known for seeking out fashion tips.

11. Pantone Plus

The color experts at Pantone just introduced 336 new hues, bringing their list to 1,677 in total. Called Pantone Plus, the additional colors "include a wider variety of values, saturation and undertones" that will give designers even greater creative freedom and distinction in their work.

12. Wind-Powered Car

If you have a lot of spare time on your hands, you may as well spend it creating something completely wild, like this Chinese farmer who took it upon himself to construct a unique alternative energy vehicle. With a simple fan on the front generating energy for the batteries, the asserted 86-mile range and $1,600 materials cost makes for an ultra-promising experiment.

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13. Marley: The Film

A new documentary on Bob Marley tracks the growth of his music from bootstrap production to international phenomenon. Chock full of old footage and new interviews, the documentary details his life from music and religion to social and political impact.

14. 3D Printed Guitars

As 3D printers become a mainstay in our social psyche we continue to see more and more fascinating designs emerge, birthed from the minds of the hyper creative. Created by a professor at Massey University's School of Engineering & Advanced Technology in New Zealand, these 3D-printed fully functional guitars are some of the best yet and the source files are available for free online.

15. Just In Case

While beginning your preparation for the upcoming end of the world, be sure to pick up Just In Case, a survival kit created by Mexican agency MENOSUNOCEROUNO. The kit features both crisp design and useful supplies—like water and chocolate.

16. Instagr/am/bient

Online ambient music publication Disquiet ingeniously paired 25 musicians with 25 Instragm snapshots and asked the question: if the given image were to be used as cover art, what would the album sound like? The resulting creations make up an entire album of mellow music directly inspired by a series of single decisive moments.


Levi’s Wardrobe for Saison

The heritage brand builds a uniform to outfit a San Francisco restaurant

by Yale Breslin

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Orondava Mumford, Global Design Director at Levi's, was in charge of creating the uniforms for the staff at San Francisco eatery Saison. We dug through his sketchbook leading up to the unveiling of the restaurant's new sartorial choices and spoke with Mumford about the inspiration behind his heritage-focused design process, and his grand plans for the U.S. Postal Service.

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How did this design collaboration between Saison and Levi's come about?

The Levi's brand has partnered with San Francisco's acclaimed Saison restaurant to create a functional workwear wardrobe for the modern pioneers of this unique, open-kitchen environment. With this collaboration we are proud to celebrate chef Joshua Skenes and sommelier Mark Bright, who not only embody the pioneering spirit of the Levi's brand but the most relevant expression of innovation, localism and craftsmanship.

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You designed the uniforms, but what inspired the design and workmanship?

Actually we refer to it as a wardrobe rather than uniforms. When Aylin Beyce (co-designer on the uniforms) and I went on our initial research dinner date at Saison, we were impressed by the intimacy of the experience of having a meal there. While the wardrobe was designed with a singular aesthetic, we offered variations on fit for the cooks—if you normally rock skinny jeans, why should you have to come to work in loose, ill-fitting chinos?. The female servers were offered a tunic, a dress and two different pant styles, whereas the partners, Josh and Mark, have completely custom-made garments based on their respective trades and day-to-day functions.

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What elements did you draw upon for the men's design and the women's design?

We based both the men's and women's designs on a coupling between our brand's workwear heritage and the modern approach to function needed in a restaurant of Saison's caliber. Consistent details were used such as a trupunto stitch detail, natural horn and corozo nut buttons, and a fabric and color scheme that reflected the restaurants interior. In maintaining the highest quality of fabrics, which we felt reflected the high quality of ingredients on the menu, we chose selvedge fabrics from Italy, Japan, England and the US.

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What is it about this collaboration that you were most drawn to?

I am extremely passionate about Levi's being involved in projects such as these. Saison is a local San Francisco-based concept started by young entrepreneurs innovating within their fields. Levi's is an original San Francisco-based brand, which through the creation of the 501 supported the pioneers of the early 1800s migrating west during the Gold Rush in pursuit of the American dream. It's what we do. If anyone from the U.S. Postal Service is reading this, I am dying to redesign their uniforms too.

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Tell me a little bit about what it is you do at Levi's.

I have the dream job. My official title is Global Design Director. I focus specifically on all menswear products below the waist as well as our iconic "trucker" jacket and versions of it. I manage a team of some of the industry's best designers hailing from all over the world. My main responsibilities are to inspire and lead the design team in creating a compelling, yet commercially viable global product that supports and deepens the brand's values and identity while challenging and pushing the boundaries of modern American design through craft, sustainability and innovation. I love my job.

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What is it about the cuisine that you were drawn to?

It was the balance of familiarity and pure innovation. The menu never fails to thrill the palate and the execution, delivery and atmosphere surrounding each plate was such a lasting impression. We went about creating the wardrobe as such. We even went as far as to have a custom-made wardrobe unit built of reclaimed local redwood and steel to house the wardrobe, which now stands inside the restaurant. No detail was left un-challenged, as I'm sure Josh wouldn't craft a menu any other way.


Freeman’s Sporting Club Spring/Summer 2011 Lookbook

Photographer Tim Barber introduces animated GIFs to an exclusive menswear line fsc-barber1.jpg

Like the brands they represent, lookbooks run the gamut from those shot on Brooklyn rooftops to full-scale studio productions with renowned fashion photographers. In what may be an industry first, Freeman's Sporting Club recently enlisted photographer Tim Barber to take a different route, creating a series of animated GIFs to show their Spring/Summer 2011 line. Whether juggling in a Tropical Gossamer Machinist Shirt or dropping trou in Summer Weight Grey Jeans, the lighthearted concept has a practical side too, giving a sense of how the clothes move when worn.

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Also seen in the work of photographers Reed + Rader, using GIFs for fashion spreads breathes life into clothing that still photograph just can't do. This effect, combined with Barber's clean and simple aesthetic, makes for an incredibly effective campaign.

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The project follows Barber's lookbook for FSC last season (their first-ever) when the photographer poked fun at male stereotypes with a catalog of tongue-in-cheek scenarios. With lightweight, casual fabrics at the forefront of this collection, again Barber perfectly sums up the season.

The current FSC collection, which includes their new Limited Edition Black on Black Summer Tuxedo ($2,300), is available now online as well as at their NYC and San Francisco locations.